SALE edit: Necklaces up to 50% off
This is a great example of a promotional e-mail sent by Swarovski. When you open this e-mail you are immediately greeted by a bright image of balloons that includes the sale edit made by the company. Following this section of the e-mail, there are curated necklace picks made by the company. This is a great example of giving your company’s customers an easy way to find the product they are looking for.
Finally, this e-mail ends with a call to action for all of their social media accounts. It also closes off with the key features of the company, letting the customer know what the company values.
B2B = 100% (5 passed filters)
B2C = 89% (17 passed filters, 2 failed filters)
Overall = 92%
Outlook 2003 & Yahoo