Personalised Recommendations
Netflix
Entertainment
Netflix tonight?
info@mailer.netflix.com
Netflix
Netflix offers a great example of making relevant content for users in this simple layout with clear headings and bold CTAs. We especially like the personalised recommendations and the functionality to add them to your account from the email.
General Tips:
B2B = 80% (5 passed filters)
B2C = 79% (17 passed filters, 2 failed filters)
Overall = 79%
Failed Filters:
Barracuda (5.18)
Apple Mail 10 & 11
Outlook 2007 & 2013
Barracuda SPAM scores are as follows:
3.5 – Score at which subject line is modified.
6 – Score at which message gets blocked.
10 – Score at which message gets quarantined.