Magazine Style Design & Animated Gif
The dress and boots pairing we love
Bold images and typography make this NET-A-PORTER magazine-style newsletter stand out. Strong heading and subhead make it easy to scan through, and the use of a gif for rotating product display grabs the reader’s attention and helps them engage with the email content a little longer.
However, we did find heavy use of text in the images, and without any alt text provided there is a lost opportunity to provide accessible messaging for all readers.
B2B = 100% (5 passed filters)
B2C = 89% (17 passed filters, 2 failed filters)
Overall = 92%
Apple Mail 10 & 11